Therefore, the presentation method of UGC is simply perfect. It is down-to-earth enough and just makes up for the shortcomings of most copywriting that is empty and lacks warmth.

The post-money valuation is 800 million yuan, corresponding to about 12 times the estimated net profit in 2014.On the official website of Yonganxing, the number currently announced is that there are more than 700,000 bicycles with piles.

Last Friday night (March 24), the shared bicycle company Yonganxing submitted an IPO application to the China Securities Regulatory Commission. This is the first shared bicycle company in the world to launch an IPO.In 2016, Yongan Bank achieved revenue of 774 million yuan and net profit of 117 million yuan.Since Yong'anxing began to launch large-scale dockless shared bicycles in December 2016, and the bicycles launched in that month began to depreciate from the next month, no depreciation costs of bicycles were accrued during the reporting period.

From 2012 to 2014, the valuation of Yongan Bank increased more than three times from 200 million to 900 million, but the PE level has always been around 12 times. The reason for the increase in valuation is the rapid growth of profits.In other words, the average monthly income of a shared bicycle is more than 9.2 yuan.

The prospectus did not disclose the original stock of public bicycles, but only disclosed that the number of lockers was 890,000 sets.

Moreover, Yong'anxing's main market is not the first- and second-tier cities where shared bicycles are fiercely competing, but has sunk to third- and fourth-tier cities, counties and even towns. The revenue from third-tier cities and counties and below accounts for 85%-90%.Ji Zhongzhan (intellectual): From the perspective of content payment, I am extremely pessimistic. The ceiling is extremely low, there are too few users, and there are too many people who want to charge.

The further down the advertising business model is, the more difficult it will be for many non-super-large aggregation platforms.There are a lot of serving ingredients in it.

The realization of advertising is relatively better, which may be very similar to the logic of acquiring users, but after entering the payment angle, in fact, many places are completely different.The following is a collection of dry goods from the salon, please leave comments.