Lakala stated in the declaration that the divested company is mainly engaged in value-added finance and other businesses, and its development faces the uncertainty of future regulatory policies.
The market prospects of high-end private theaters in China are not yet clear, which may be due to unclear positioning and high prices. Just imagine that audiences who can spend thousands or even tens of thousands of yuan to watch movies are fully capable of enjoying the audio-visual effects of home theaters at home, so why bother? Are you still facing the risk of traffic jams when you go out in the smog? So, where is the future of public private theaters with more affordable prices? In fact, private theaters may not be a suitable channel for Internet content to go offline, but all this is still in the policy fog. middle.3. Pay attention to the "top content" in the vertical fields of online movies and online dramas. At present, compared with TV series and movies, online movies and online dramas have greater investment space and more opportunities. You can focus on choosing the "top content" in vertical fields. “Invest in all content”.

Screenwriting companies like this have strong content production capabilities and will be a very core resource for the future film and television market.Traditional sponsors’ needs for brand equity are: I want a clear logo to be exposed, I want to have a product on site, where to place it, this position should be eye-catching, and then I need to occupy the position of the screen.It is not difficult to see from this that video paying users will become the most important growth engine and content production force in China’s entertainment market in the future.

IP red and black list IP is still strong, but the results of development are not the same.In 2017, "Journey to the West: Conquering the Demons" was released to coincide with the Spring Festival. The form of film distribution has become increasingly digital, involving big data precision marketing, capturing core moviegoers, and all-round and in-depth operation of film content.

For example, in parent-child, outdoor reality shows, and comedy variety shows, Youku has firmly won high-quality IP such as "Where Are We Going, Dad", "Extreme Challenge", "Our Challenge", "Happy Comedian", "Comedy Story", etc. Variety shows form differentiated value.
Of course, it is not only Wang Jianlin who let himself go, but also Robin Li.What is behind these numbers? What is the experience? What are the "tragic stories"? Jingwei Zhang Ying "deceived" Zhang Xuhao with the theme of "war" and was responsible for the Chuangxianghui. host.
More people are doing O2O and Internet+. Many engineers and product managers are very concerned about the online user experience, but they don't pay attention to the essence of the offline industry.But his reaction is almost instantaneous, and he attaches great importance to the safety of the rider.
At that time, I regretted doing PR the most, saying that the unit’s daily orders exceeded 100,000.We must continue to be diligent. Diligence is our final motivation and power, spurring all of us to take action, especially entrepreneurs in Shanghai. |