Under the IPO market in 2016, the company's stock price soared 7 times, becoming the most watched big bull stock in the entire market.

38% of serial founders and 31% of all companies are successful because of expertise.For Columbus-style "sacred mission entrepreneurs", making money is secondary, and changing the world is their ultimate goal.

They start with random input but get great results very quickly.The definition and inspiration given by Paul Graham are relatively accurate and realistic.How Unicorn Entrepreneurs Get Inspired I listed 100 private startups (aka unicorns) and surveyed how their founders got their startup inspiration.

In our data, I found that 30% of unicorn founders are "serial founders".Cross-industry appropriation of entrepreneurial ideas, such as McDonald's assembly line inspired by Ford Motor.

If you are an entrepreneur, your "daydream" may go one step further. You have to imagine what kind of innovation will appear in the future, and then make it yourself.

Expertise can give you a number of advantages.3. Core indicators and correlations The importance of data analysis was mentioned above. In fact, when I first joined the company, I didn’t even know what PV and UV were, but now I understand several core performance indicators related to operations: traffic ( PV, UV), conversion, retention, repurchase.

So what kind of person is suitable for operations? At my level, I don’t know yet.But in terms of letting professional people do professional things, operations don’t know anything except making demands, making demands, making demands.

(2) Resource control: Activities and channels are resource positions. Resources are limited, so competition will occur. Resource management requires rules. Otherwise, someone will ask what the criteria are for getting into the resource position and why he can be on it. I can not.There are even more factors that affect users' repurchase. Whether the marketing strategy is used appropriately, whether there are corresponding functional guidance on the product, and whether the product itself is enough to impress users to purchase again.