3. If you don’t want to adjust the page position, you should also adjust and optimize the products in the activity. For example, in the AD-2 position activity, select product replacement and replace the best-selling products with good sales.

The proportion of closures exceeding 10% is enough to show that the dividends have faded. Then, what difficulties will it bring to our live broadcast business? I think there are two points as follows: 1. Threats from industry giants and capital giants  Giants such as Bo, Tencent, Baidu, Ali, Netease, Momo and YY have entered the arena with thousands of troops. YY claims to be the originator of China's live broadcast, Momo has a user base with a super high conversion rate, and Weibo live broadcast has stars. Advantages and a large number of users, BAT each play their strengths in information, e-commerce, and social networking. It really takes courage to choose a live broadcast business to compete with the giants.This can also be used as a major direction for live broadcast entrepreneurship.

1. The direction of live broadcast in the vertical field. Currently, the largest proportion of live broadcast industry fields is the show mode and the heavy social mode. There is less development of live broadcast in the vertical field.Recommended reading: The State Administration of Radio, Film and Television issued new regulations: Can there be a qualitative change in the content of live broadcast? Since the live broadcast industry is so difficult now, is there any hope for us to choose live broadcast to start a business?   There are still many opportunities for live broadcast entrepreneurship! Briefly talk about these three directions .2. National regulatory policy risk Because live broadcast is a new media in the form of video, unlike movies and TV dramas that can be reviewed in advance, the real-time nature of live broadcast means greater risk of communication, so there is a stricter regulatory system.

In 2016, the mobile Internet developed rapidly, especially the live video platform was more prominent and active.Since May 2016, a new live streaming software has been launched every 3 hours.

Then we use a professional team to plan and produce, cultivate a distinctive anchor, or provide production packaging planning services or variety show creation for interested anchors.

Recommended reading: How to do webcasting and why do people love to watch livestreaming?   With the advent of the capital winter and the intervention of Internet giants, it may be even more difficult for entrepreneurs to get a share of the live video platform.Moreover, Moji Weather's gross profit margin far exceeds the industry average.

The company's advertising methods include: brand advertising and performance advertising.However, behind this IPO, there are naked "gambling transactions", one of which is the anti-dilution protection clause.

The new "Shareholders Agreement" stipulates: The company and the founding shareholders shall ensure that the unit price for additional capital increase is no higher than the unit price for any new shareholder to subscribe for the company's capital increase under the capital increase agreement (i.e. 460.8127 yuan, hereinafter referred to as "new shareholder"). Capital increase price") is more favorable.In the past four years, the company has spent a lot of money investing in wealth management products. In June 2016, it invested 119 million yuan.