Mistake No. 3 You have to know that from the era of Weibo to WeChat, the thing with the largest traffic is called a cold joke. Have you ever seen a cold joke make money? If a short video becomes a cold joke, do you think it is very funny? Is it a bad joke? Analysis: I feel that this is already a bad joke.

For a platform, increasing reading time is of course a strategic goal, so the platform vigorously promotes short videos and even encourages people to make short videos with subsidies.Of course, you may say that 10% of projects can make money, and there are so many starting businesses, isn’t it a bubble?

Similarly, advertising is also a proven business model in the self-media and content entrepreneurship circles.These needs are different from copywriting, and most of them require the help of a professional team.99% of people work for 1% of people. There will always be people among them who want to try, but most of them will fail and go back to earn wages. This is a fluid process.

Earlier, I saw a friend forwarding an article by Mr. Wu Xiaobo commenting on "short videos". The title was "Wu Xiaobo: The short video bubble may burst this year." I was so scared that I quickly clicked on it and read it.The problem is that for traditional graphic content, the judgments of these three profit methods are indeed valid.

Short videos have become popular since the second half of last year. Whether there is a bubble or not cannot be discussed. However, this article by Wu Xiaobo is less than 1,000 words. There are three main arguments in the whole article, all of which have obvious errors.

Mistake No. 3 You need to know that from Weibo to WeChat era, the thing with the most traffic is called a cold joke. Have you ever seen a cold joke make money? If a short video becomes a cold joke, you think it is a very funny Is it a bad joke? Analysis: I feel that this is already a bad joke.Under the leadership of "Old Driver with Crooked Nuts" and the host Gao Yousi, the audience discovered that foreigners living in China would snatch WeChat red envelopes (and be hurt by 1 cent red envelopes), beat werewolves Killed in one day), singing KTV (and bravely challenged Jay Chou's "Tornado"), and forwarded the koi that failed the exam before the exam.

What made him happy was that some foreigners only wanted to stay in China for a year or two when they came to China, but now, "Crooked Nuts" let them see the possibility of staying."But he thinks it doesn't matter if he is not popular anymore, because when he was learning Chinese at the beginning, he wanted to become a diplomat, and there are still many choices in life.

The company's seed round investment came from Gao Yousi's father, Gao Zheming, who is the founder of the Israeli international fund management company Infinity. The core investors of this fund include the Israeli IDB Group, the US Access Industries and the China Development Bank."It takes hard work to make a video with more than one million views on station b." “