Old topic: traditional media and media transformation Ji Zhongzhan (intellectuals): Traditional media people have no advantage in this round of new media entrepreneurship and content payment, and (traditional media experience) even become a constraint.

Text/Guardian Yuan Kun, Hubei enterprise network marketing, SEO optimization, micro-e-commerce, self-media.Of course, both methods are more or less the same as making search engine products.

  What effect can be achieved? In addition to the problem of operator ability, the manpower invested, time and energy, funds and other issues are different, and the results are different naturally. No one knows if you don’t do it.Industry website forums (including B2B promotion): Occupy your own industry-related websites, the B2B promotion platform is the ideal choice for most friends, and will be expanded to related sections of local website forums in the future.Media websites (including self-media): Traditional platforms such as Tencent, Sina, Netease, and Sohu publish media soft articles, and now popular self-media platforms such as Toutiao, Yidian, and Baidu Baijia publish soft articles.

Speaking of small and medium-sized enterprise owners, are you willing to do it yourself? If not, don’t do it. It’s a waste of time and money.If small and medium-sized enterprises get involved in Internet marketing, starting from the above two directions, basically the initial investment will not be too large, and they can lay a good foundation.

Search engine products: post bar, Q&A, library, encyclopedia, experience... Live video: traditional Youku, 56.com, iQiyi video sites, Lizhi FM in the past two years, Miaopai short video that appeared later, and now live streaming.

Who will do it? Guardian Yuan Kun suggested that business owners should do it first, because if the owners of small and medium-sized enterprises do not do it themselves, no one will be able to recruit talents (no prospect or money), and it is useless to recruit newbies.Dai Wei, one of the founders and CEO of ofo shared bicycles, said that ofo has reached 5 million daily active users, with more than 10 million daily orders, and has entered the US, UK, and Singapore markets.

The US "Wall Street Journal" website reported on March 24 that Bluegogo, a Beijing-based bike-sharing start-up, raised $58 million this year and is currently testing the waters in San Francisco, California, where it has launched 200 iconic bicycles. blue bicycle.Reference News.com reported on March 27 that bike-sharing teams from China have deployed in many states in the United States. This kind of alternative "revolution" has allowed Americans to see China's energy--it is everywhere beyond imagination. Different brands of shared bicycles, all from Chinese startups.

Mobike is now considering markets outside China.Mobike introduced to Reference News Network-Changhaiji reporter that Mobike participated in the global technology, entertainment and innovation event "South by Southwest" (SXSW) held in Austin, Texas, USA in March, showing the latest An upgraded version of Mobike classics was displayed. Many Chinese who have lived in North America all year round said that they finally had the opportunity to experience Mobike bicycles and hoped that Mobike could expand to their cities as soon as possible.