For media with strong industry attributes like 36Kr, it can be extended in the direction of the industry.

A while ago, the article "Although my husband didn't get a dime of shares, in my heart, he is still the most awesome entrepreneur" went viral in the circle of friends. It described an entrepreneurial partner who was dismissed after his company went public. The story of the CEO being kicked out and not getting any equity."Li Jin told 100offer, "In the early stage, everyone felt that it was okay to burn money at a low price, and they could make up for it through financing in the later stage. This was a fatal mistake.

No matter what kind of start-up they choose, I think what they are looking for is by no means a simple job opportunity, but a place where the valuable experience absorbed over the years of entrepreneurship can be transferred to another place to continue to exert value.When I brought up this matter again later, my friend made various excuses to play "Tai Chi". In the end, until the entrepreneurial project was stopped, the options were not implemented.“Later I discovered that entrepreneurship is essentially about doing something with a group of like-minded people, so the right people are very important.

After graduation, he didn't want to live a routine life with an end in sight. He didn't want to be a programmer who went to and from get off work on time to type code. The "sense of participation" in work was very important to him, which determined that he couldn't Work quietly as a screw in a large, stable company and do things according to the level instructions.Among all startups that closed down in 2016, O2O, which focused on local life and e-commerce, became the hardest hit.

After experiencing anxiety, uneasiness, confusion, and pain, when I asked them, "Do you regret after your business failed?" The answer I got was "No regrets." Some people said, "No regrets." If given the chance, I would like to do it again.

But after entering, I found that everything was different from what I learned during the interview: although the company's investors were rich, they were not wealthy; the founding team only had a glamorous background, but they did things with traditional thinking; He joined later, and since he was not trusted, he had no say in the team.The content industry is always head-centered, but you can actually hit a regional content product and become vertical very quickly.

Zhang Wei: The issue of reputation and popularity is indeed difficult to solve.On-site Q&A   Q1: I would like to ask a few guests, what do you think of regionalized Internet media? Does it have the problem of regionalization? We believe that the monetization of local content is actually the most efficient for an official account in a region. I think local media, especially lifestyle media, can directly form a closed business loop.

But now the division of labor that is strongly related to content, such as editing, has become industry-wide.If content companies are not content with being small but profitable companies, then the possibilities lie in places like this.