In fact, Douban also has UGC advantages. The comment area of Douban movies has always been a major attraction, but the subway posters put out by Douban failed to combine this. Humans are incomprehensible.

Lustful pie salad is also a casual light meal, but it is not the same as duck neck.The entire food industry, especially the leisure and light food industry, is growing rapidly and has become the most obvious area of consumption upgrade.

For Zhou Heiya, since direct sales allow the company to achieve maximum control, it is conducive to establishing a good brand reputation.3. Sexy Salad received RMB 10 million in Series B financing. On the morning of March 16, 2017, the emerging consumer brand SexySalad announced that it had received Series B investment from Pfaff Holdings, a Hong Kong listed company under Hony Capital, with an investment amount of tens of millions of yuan.Physical stores of Lustful Pie Salad will be opened in places with a lot of online business. The first store in Shenzhen achieved profitability in the first month.

Data surveys show that my country's casual braised food market size was 52.1 billion yuan in 2015, and its market size had a CAGR of 17.6% from 2010 to 2015, making it the fastest growing category among casual light foods.As companies gradually enter the capital market, duck neck and other cooked food industries will also usher in full competition in the second half.

2. The era of tripartite confrontation in the duck neck industry is coming  Comparison of stores and models of the three companies 1. Juewei Duck Neck: 6,000 branches have been opened in 8 years, but the number of stores cannot be broken fast. In the 8 years since 2005, Juewei has opened nearly 6,000 branches across the country. 6000 branches.

  With the development of cold chain logistics and the improvement of living standards, it is expected that the size of my country’s leisure light braised food market will reach 123.5 billion yuan in 2020.Consumers who drink low-priced pre-mixed wine will feel that the alluring advertisements on TV are deceiving, and this wine is not as good as ordinary drinks.

Later, these liquor companies concluded that the consumers of liquor and the consumers of pre-mixed wine are two kinds of people, and the marketing methods of the two categories are also different. The development of pre-mixed wine projects will not help the main business.Under such publicity, consumers will naturally regard pre-mixed wine as a cool prop, rather than an everyday drink.

  With this achievement, Liu Xiaodong directed another big play.  While developing e-commerce channels, Bingrui and RIO have also recruited distributors one after another, and through distributors, they have entered retail terminals such as hypermarkets, convenience stores, imported high-end supermarkets, and night markets.