Of course, the premise also requires the products of these platforms, as mentioned above, to meet the needs of those who are able to pay for their own needs.
Many people released "Zhihu Big V Strategy" one after another.As for the Zhihu platform, we can see that Zhihu will also face problems such as content value dilution and management difficulties caused by the increasing scale effect, requiring the Zhihu platform to have higher noise filtering capabilities.

From the perspective of the development path of the Wei Zexi incident, we can see that the incident experience is as follows: Wei Zexi personally reported it on Zhihu, triggering discussions among Zhihu platform users and having a huge influence, which in turn triggered social media supervision and follow-up reporting, and Baidu fell into The public opinion crisis and response to rectification and reflection finally led to the implementation of the "Interim Measures for the Management of Internet Advertising" that took several years and several revisions, so that Internet advertising is no longer a gray area and begins to get on the right track with laws and regulations.The accumulation of this kind of high-quality content also provides a good prerequisite for value payment.Abstract: It is also because of the structure of Zhihu users that it is far away from the "diaosi user group" of the Internet, and has an objective, rational, and discussion platform gene, allowing it to occupy an upstream position in the distribution of public opinion on social networks , whose voice can be convincing.

Recently, Zhihu answerer "Pirate-Wang Lufei" has really become popular, and the people who eat melons are "applauding" that he can play multiple roles by one person, which is quite promising for the Oscar. Once put on the trial stage of public opinion.Of course, the theme of this article is not to publish strategies for big Vs, but to talk about the other side of Zhihu - why Zhihu, a slightly young knowledge community, has been able to get to where it is today - ; With 18.5 million daily active users (data at the end of 2016), it has been favored by Tencent and Sogou, and received US$100 million in Series D financing, becoming a unicorn in the field of knowledge economy. What is its value? When it comes to the value of Zhihu, I personally think The first thing to talk about is Zhihu’s user composition. After all, user value is the embodiment of website value.

Since 2016, "the Internet enters the second half" has become a high-frequency vocabulary in the industry. Looking through the appearance of the vocabulary to see the essence behind it is the "consumer demographic dividend, and those with diaosi will conquer the world" that was prevalent on the Internet in the past. ;’s theory becomes less applicable today when the demographic dividend has been exhausted and consumption is upgrading.
From the analysis of Zhihu’s current top users with more than 10,000 active fans, from the distribution range of their active top users, we can also find that most of them fall in other areas (art, education), designers (60%), followed by media people (52%), product managers (47%), entrepreneurs (44%), investors (40%), and programmers (15%).So in the heart of the young Li Bin, doing business is: buy low and sell high, earn the most money with the least amount of money.
It was not until 2000 that Li Bin suddenly discovered that cars are a good thing, and with the development of technology, there will be more and more cars in the future, and the industrial chain related to cars will also become more and more perfect. Why not do it first? As for the car, after he investigated, he found that the car field was indeed a blue sea, azure blue. Brother Chuang will take you to take a look at the recent financing status of Weilai Automobile: 2015-06-17, A round, 114 million RMB 2015-09-17, B round, 500 million US dollars 2016-06-30, 890 million US dollars 2017-03-16, 600 million US dollars Some media questioned the prospect of Weilai Automobile, and laughed at Li Bin for not taking too big a step, so as not to talk about it, and kill Tesla first, but Li Bin said, we don’t want to compete with Tesla Pull, because Tesla is just a generation ago company.
Several major shareholders said, you can either change direction, or we divest, and you can clean up the mess.Because Li Bin lived with his grandparents in the Dabie Mountains of Anhui when he was a child, and his grandfather was a super famous local cattle dealer. |