But if you use Douban, like Netease Cloud Music, to present copywriting in UGC mode, it will be a completely different feeling (made by Bangmei): We all have the right not to reconcile with our past.

Editor's note: It is undeniable that equity transfer has now become one of the important ways for funds to exit.Earlier we discussed why and when to transfer, so many people will ask, who will buy my old shares? Generally speaking, there are 5 types of transferees.

This personal angel and individual shareholder is especially important.First of all, many old shareholders ask, will other shareholders not let me transfer? At this time, I can definitely answer you, you can definitely transfer, because equity transfer is a right granted to us by the company law, but it does not exclude other rights. The shareholders exercise two rights, one is the right to sell jointly, and the other is the right of first refusal.The second category is investment institutions that pursue appropriate returns.

The following is compiled by Looking for China Makers based on Xu Xiangjun’s speech: Here I will mainly talk to you about the practical issues of equity transfer from a micro perspective. There are a total of fifteen questions, from why to transfer in the first place, to when to transfer, Through which channels to transfer, and how to price and protect rights and interests in the agreement, to the final transfer of founders and employees to old shares, etc., I hope to form a general framework for everyone.The first category is a large number of small and medium-sized investment institutions.

Among funds with a scale of more than 20 billion in the United States, 15% exited through equity transfers, but in China this proportion is less than 1%.

Generally speaking, we recommend that for this type of individual shareholders, reasonable tax avoidance can be achieved if they plan in advance.1. Enter WeChat index in the WeChat search box, and then select Search for WeChat index (as shown in the picture)   2. After clicking the icon of WeChat index that appears, the relevant interface will pop up (as shown in the picture)   3. According to your If you need to search for a certain keyword, you will get the related index (as shown in the figure)   According to the curve, we can roughly judge the popularity trend of a certain "search word".

Summary: WeChat Index has only been officially launched for a few days, and related analysis and research are still in the preliminary stage.What is the algorithm of WeChat index? This may be based on the habit of working as a webmaster for so many years. When working on PC, I studied Baidu’s ranking algorithm every day. When I worked on ASO, I studied the algorithm of Apple App Store every day.

Of course, the above is a preliminary analysis, and the specific situation needs to be supported by relevant cases. You can also try to brush some related values of a certain word to observe its exponential changes in the WeChat index to determine the algorithm principle specified by WeChat. .For example, many companies will transfer the core of brand promotion to public accounts. At this time, the brand index based on the WeChat index can effectively determine the influence of the brand and the influence at a certain stage.